Terms of Service
Changelog
Last modified: July 23rd, 2026
A record of changes to ELLA's Terms of Service. The current version is v1.2.0, effective 2026-07-23.
v1.2.0 — 2026-07-23
- §9.8 (Playbooks) added. Defines Playbooks and allocates ownership: Customer-configured Playbooks belong to the Customer, exercisable within the Service; the Service's invocation, orchestration, and scaffolding logic remains ELLA Materials. ELLA has no surviving hosting obligation beyond current access rights and will not deploy one Customer's Playbook in another Customer's Workspace without the contributing Customer's consent. The section applies equally to successor or renamed features providing substantially the same functionality. Clarifies interaction with §§7.1, 9.3, 9.4, and 15.
- §9.1 (ELLA's Materials) extended to expressly cover the methodology, prompts, scaffolding, and tooling ELLA uses to design, generate, configure, or deploy Playbooks.
- §9.5 (Restrictions on Use of Inputs and Outputs by ELLA) added a commitment not to use a Customer's inputs in identifiable form to configure or seed Playbooks for any other Customer.
- §1 (Definitions) added a "Playbook(s)" entry cross-referencing §9.8.
- §5.6 (Renewals and Fee Increases) added. Subscriptions auto-renew unless canceled before the renewal date; Fees are fixed during each Subscription Period; renewal Fee increases require at least 30 days' advance notice, otherwise current Fees carry over for that renewal period. Fee changes are governed by §5 and Orders, not §17.3.
- §15.1 (Survival) added, naming the provisions that survive termination (§§9, 10, 11, 13, 14, 17, and accrued payment obligations).
- §17.3 (Changes) and §2 (Modular Policies) updated to require at least 30 days' advance notice of material changes (with a carve-out for changes required by law or urgent security needs), and an objection mechanism deferring material adverse changes to the next Subscription Period. MSA renewal protection unchanged.
- §17.8 broadened from MSAs to any separately executed written agreement incorporating these Terms; §17.11 aligned.
- Definitional cleanup replacing undefined terms with their defined equivalents ("User Information" and "Customer Data" → "User Data"; "Aggregated Data" → "Service Data", with §11 retitled accordingly), linking "ELLA IP" to "ELLA Materials," and correcting a cross-reference in §15.
- §9.3 (Ownership of Deliverables) and the §1 "Customized Deliverables" definition clarified: deliverable ownership is subject to §§9.1–9.2 and conveys no rights in underlying ELLA templates or derivative works; templates and visual frameworks remain ELLA IP regardless of modification.
- §14 (Warranty Disclaimer, Limitations, and Liability) restructured to state the liability framework unambiguously: a general 12-month fee cap, with the "Excluded Liabilities" carved out as follows — confidentiality liability remains mutually capped at 3x fees (unchanged); ELLA's indemnification obligations remain capped at 3x fees; Customer's indemnification obligations are not subject to the liability cap; Customer's obligation to pay Fees is not subject to the liability cap; and no limitation for either party's gross negligence, fraud, or willful misconduct.
- §5.1 (Subscription) license scope corrected to reflect advisory use — Customers may provide advisory services to their clients through the Service; resale or redistribution of the Service remains prohibited. Removed a duplicate "Users" definition (§1 controls).
- §3.1 (Eligibility) minimum age raised from 16 to 18.
- §2 (Modular Policies) DPA precedence limited to the processing of personal data, with §14 liability limits preserved unless the DPA expressly states otherwise.
- §15 (Termination) added cancellation mechanics (effective end of current Subscription Period, before the renewal date).
- Notice email updated from
hello@withella.iototeam@withella.io.
v1.1.0 — 2026-05-31
- §7.4 (AI Feature Restrictions) clarified to permit advisor use of AI Outputs to support professional advisory work, while restricting reliance on AI Outputs as a substitute for independent professional review.
- §7.5 (Recording and Transcripts) added. Customer is responsible for obtaining all consents required by applicable law for recordings, transcriptions, or meeting audio uploaded to the Service.
- §9.4 (Ownership of AI Inputs and Outputs) clarified to treat persistent AI memory and other agent-curated derived content about a Workspace as an AI Output for ownership, confidentiality, and aggregated-data purposes.
- §9.5 (Restrictions on Use of Inputs and Outputs by ELLA) expanded the permitted-purposes carve-out to include quality evaluation alongside performance and security, and added a Customer right to opt out of quality-evaluation use through the analytics controls in account settings. ELLA's prohibition on using AI Inputs or AI Outputs to train or improve AI models is unchanged.
- §9.6 (Residual Knowledge) added. ELLA personnel may use general ideas, concepts, know-how, methodologies, techniques, and professional patterns retained in unaided memory to develop, maintain, and enhance the Service, without modifying or limiting ELLA's confidentiality and IP obligations under §§9.5 and 10.
- §9.7 (Independent Development) added. ELLA may independently develop, or receive from third parties, functionality, workflows, templates, or features similar to Customer's methods, processes, or workflows, subject to ELLA's confidentiality and IP obligations.
- §1.1 updated terminology from "Workbenches" to "Workspaces" to match the current product.
- Notice email updated from
hello@exitwithella.iotohello@withella.io.
v1.0.1 — 2026-05-31
Restored §11.2 Data Use and Ownership content, §12 Security and Breach Notification, and §13 Indemnification, which were inadvertently omitted from the published v1.0.0 page.
v1.0.0 — 2025-09-23
Initial publication.
